About

Founded in 2010, our friendly consultative and hands-on approach allows us to work with business management teams to rapidly re-align strategy and direction, and to improve business performance and Enterprise Value.

Building on our experience of working with Private Equity backed technology businesses, we continue to work with a portfolio of businesses to support rapid, effective transformation in a variety of business situations. We bring fresh ideas and ensure that any business investment is maximised and drives growth.

Trend Management Services specialise in helping technology businesses evolve, develop and grow.

We work to make businesses focus on winning solutions – working smarter to produce results that delight customers and stakeholders alike.

We are always available to discuss how we can help you drive increased value into your business.

Gordon Matthew

Gordon Matthew founded TMS after 10 years as CEO in Private Equity backed technology businesses, primarily in business turnaround and transformational roles.

Since launch, TMS has assisted over 20 businesses, all of which have seen improved performance. TMS has a long, established track record in delivering sustained improved performance and subsequent growth, in a significant number of discrete businesses.

In 2015, Gordon Matthew was nominated and shortlisted for Institute for Turnaround SME Turnaround of the Year.

Gordon continues to be actively involved in several ongoing projects. More information about current engagements can be found under projects.

"Gordon is a highly valued non-executive director of our business. In 6 years, our turnover has grown 24-fold and Gordon has played an instrumental part in guiding us through this challenging journey. Gordon has a wealth of experience in business strategy and provides high level strategic input on business planning.."

James Clarkson, CEO Swift Cloud

"Gordon was a very engaged and supportive chairman. He is able to tread the fine line between supporting a management team while keeping them accountable to the agreed plan and strategy."

Etienne Grieff
CEO, Flow Transform

"Gordon Matthew was brought in as non-Executive Chairman at Science Warehouse to work with the executive team to reshape strategy and restore the business profitability. The company was successfully sold to Advanced Business Software & Solutions Ltd and Gordon played an important role in the M&A process. I always found him calm, straightforward and commercially strong."

Matt Mead
MERCIA TECHNOLOGIES PLC

"Gordon has been with COHO since our first fundraise, and has been an absolute rock through the challenging times. He always listens attentively to what we are doing and asks the right questions to prompt action. He understands the challenges of businesses and helps find confidence when it's lacking.."

Vann Vogstad
CEO, COHO

"TMS were instrumental in helping ITC to develop our value drivers in preparation for presentations to potential acquirers and creation of our Information Memorandum. Their knowledge of the managed security services market and his understanding of our business was key in teasing out and interpreting the plethora of data available to create meaningful management information. TMS were always available to discuss issues and proved to be an invaluable sounding board. Their advice and professionalism throughout the process have been major contributors to our success."

Ian Evans
FD, ITC SECURE

"Gordon comes with a wealth of experience and connections in the tech industry, and we're delighted that he will be joining us during our next phase of growth."

Ed Butler

CEO, AMITO